Turn your fans into sponsor success stories
Stop losing sponsorship deals because you can't prove ROI. WeHave helps rights holders transform fan data into renewal-winning insights that sponsors actually care about.
See exactly how to prove sponsorship ROI
We sat down with Wouter, the partnership director of RSC Anderlecht, to ask him how he uses the weHave platform and how it helps him to prove the sponsorship ROI with real data, not guesswork.
How it actually works
From data chaos to revenue clarity in three proven steps
1. Connect Your Data (Securely)
Upload via CSV, API, or data warehouse sync. Takes 15 minutes. Your data never leaves your control—everything is hashed and anonymized before matching. ISO 27001 certified, GDPR-compliant, AWS powered. Your legal team will love us.
2. Measure What Matters
See which fans became customers, how much they spent, and their lifetime value. Track conversions and revenue attribution just like your digital channels. Real numbers your CFO will believe, not vanity metrics.
3. Activate & Optimize
Build high-converting fan segments. Push to Meta, Google, TikTok, or export for owned channels. Test what works, scale what converts. Every campaign measurable, every decision data-driven.
Ready to turn data into seven-figure sponsorships?
Let’s explore how Wehave can help you make sponsorships more strategic, measurable, and impactful.
What’s in it for you?
Sponsorships should feel powerful, strategic, and measurable. With Wehave, you move from uncertainty to real, actionable impact.
Proof, not promises
Every sponsorship dollar should drive results. Wehave gives you measurable ROI, showing how sponsorships impact engagement, sales, and long-term brand value.
Stronger sponsorships, smarter growth
Better insights and activation drive results for both sides. Brands optimize impact, rights holders prove value, and partnerships grow.
More revenue, less waste
Stop throwing money at sponsorships that don’t perform. Optimize budgets with data-backed decisions that drive real conversions.
Personalized activations
Reach the right fans, at the right time, with the right message. Whether it’s new customer acquisition, loyalty activation, or deeper engagement, Wehave helps you get there faster.
Right price, real impact
Still evaluating your sponsorships just once a quarter? Think again.
With real-time insights and activations, we make sure your sponsorship investments deliver continuous value.
Pricing tailored precisely to your needs.
Highlighted cases.
RSC Anderlecht leverages wehave's data clean room for sponsorships to maximize ROI
RSC Anderlecht, one of the most iconic football clubs in Belgium, has taken a bold step forward in sponsorship innovation by choosing Wehave’s data clean room. This collaboration aims to optimize sponsorship effectiveness and deliver measurable results for the club’s valued partners.
7 key metrics to measure sponsorship ROI
Tracking sponsorship ROI in sports is essential for understanding the value of your investment. Here are the 7 key metrics you need to measure success: Audience Reach, Media Exposure Value, Brand Interaction, Sales Generated, Indirect Earnings, Customer Value Over Time: Customer Lifetime Value (CLV), Sponsorship Investment Return (ROSI). These metrics provide a complete picture of sponsorship performance, helping brands make data-driven decisions and build stronger partnerships.
Measure & increase conversion in sponsorships with data collaboration
In today’s world, traditional models of sponsorships are under increasing pressure to demonstrate tangible value and return on investment. Sponsors expect more than just general visibility and awareness; they seek to set and measure KPIs that are driving real business outcomes and target their marketing efforts with precision.
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