Sponsorships have evolved. Have you?
With Wehave, brands and rights holders can move beyond traditional sponsorship metrics to track and optimize real business outcomes.
Can your sponsorship prove its real impact?
Track the full journey from fan to customer.
See exactly how many fans convert, stay loyal, and how much revenue your sponsorships drive. Target the right fans, at the right time, with the right message on the right channel to maximize impact.
Want to optimize and maximize sponsorship impact?
For Brands
Prove ROI, optimize performance and secure bigger budgets. No vanity metric, track real conversions, revenue, and loyalty.
For rights holders
Turn fan data into bigger sponsorship deals and stronger renewals. Prove commercial impact, optimize activations, and drive higher engagement, spending, and loyalty.
With Wehave, we didn’t just secure an extra sponsorship deal, we delivered additional ROI for both sides.
Match data. Get insights. Unlock opportunities.
Match anonymized data in the most secure environment.
1. Connect your data
Connect your fan and customer data sources via API or CSV.
2. Match & Insights
Match fan data with customer data to measure conversion, revenue and loyalty. Track what works or not.
3. Build personalized campaigns
Unlock targeting opportunities with our build in segment builder and do multi channel activation.
Ready to turn data into seven-figure sponsorships?
Let’s explore how wehave can help you make sponsorships more strategic, measurable, and impactful.
What’s in it for you?
Sponsorships should feel powerful, strategic, and measurable. With Wehave, you move from uncertainty to real, actionable impact.
Proof, not promises
Every sponsorship dollar should drive results. Wehave gives you measurable ROI, showing how sponsorships impact engagement, sales, and long-term brand value.
Stronger sponsorships, smarter growth
Better insights and activation drive results for both sides. Brands optimize impact, rights holders prove value, and partnerships grow.
More revenue, less waste
Stop throwing money at sponsorships that don’t perform. Optimize budgets with data-backed decisions that drive real conversions.
Personalized activations
Reach the right fans, at the right time, with the right message. Whether it’s new customer acquisition, loyalty activation, or deeper engagement, Wehave helps you get there faster.
Highlighted cases.
RSC Anderlecht leverages wehave's data clean room for sponsorships to maximize ROI
RSC Anderlecht, one of the most iconic football clubs in Belgium, has taken a bold step forward in sponsorship innovation by choosing Wehave’s data clean room. This collaboration aims to optimize sponsorship effectiveness and deliver measurable results for the club’s valued partners.
7 key metrics to measure sponsorship ROI
Tracking sponsorship ROI in sports is essential for understanding the value of your investment. Here are the 7 key metrics you need to measure success: Audience Reach, Media Exposure Value, Brand Interaction, Sales Generated, Indirect Earnings, Customer Value Over Time: Customer Lifetime Value (CLV), Sponsorship Investment Return (ROSI). These metrics provide a complete picture of sponsorship performance, helping brands make data-driven decisions and build stronger partnerships.
Measure & increase conversion in sponsorships with data collaboration
In today’s world, traditional models of sponsorships are under increasing pressure to demonstrate tangible value and return on investment. Sponsors expect more than just general visibility and awareness; they seek to set and measure KPIs that are driving real business outcomes and target their marketing efforts with precision.
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